Blog

Digital Marketing Vs. Shopper Marketing: What’s Going to Give You the Most Bank for Your Buck?

Spring. The definition itself is explained as “mov[ing] or jump[ing] rapidly forward or upward.” So, it’s only fitting that we discuss the importance of growth. While most companies utilize the digital frontier to grow their brand, digital efforts don’t always convert into ROI. Unless, of course, you pair it with tangible experiences.

Got Guac?

Humans will do anything for avocados; so, when Avocados From Mexico released their SuperBowl LIII campaign centering around an alternate universe where humans and dogs switch ownership roles, it only made sense. Now pair that with our in-store merchandising services inside some of the country’s largest supermarket chains including but not limited to Northgate, La Bonita, and Food City Markets for their GuacNation Campaign, and you have a recipe for success!

Everything’s Bigger in Texas . . .

Especially their celebrations; as we found out when promoting Pollo Campero at the annual Day 1 Dallas event! A perfect match for Pollo Campero’s big bold flavor, Day 1 Dallas kicks off the year on the first day with family fun including but not limited to games, arts & crafts, live performances, and brilliant fireworks.

“Si es Goya, Tiene que ser Bueno!”

This past holiday season provided us the opportunity to celebrate with our longtime client, Goya. We assisted in the production of not only one, but two holiday events with Goya that included the Día de la Virgen pageant at the historic Los Angeles Cathedral as well as the South Gate Christmas Parade. While each event provided a unique opportunity to showcase Goya products, the holiday spirit remained the same.

Hitting it out of the park with Yakult!

Baseball season has officially begun and with that so has Yakult’s annual Angel’s Spring Training events!